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Illinois Psychological Association 3.0
Member Focused and Improving the Profession
Chicago | CMS, CRM, eCommerce, eBlast, SEO
At GeekPAK we value the partnerships we form with our clients and our people more than our software. When you work with GeekPAK you get more than technology you get partners. We are proud to have completed our ninth year working with the Illinois Psychological Association. And we are pleased to have completed the third enhancement of the IPA website. Each revision has added more capability, more features, and saved IPA staff more time. Continuous improvement in the real world, that's GeekPAK.
The Illinois Psychological Association seeks to advance psychology as a science and a profession and as a means of promoting human welfare by the encouragement of psychology in all its branches; by the continual improvement of the qualifications of psychologists through high standards of ethics, conduct, education and achievement; and by the increase and dissemination of psychological knowledge through meetings, professional contacts, reports, papers, discussion and publications.
Building upon the existing infrastructure of the IPA site we enhanced their member system and ecommerce tools while providing a new interface that is both device responsive and focused on the needs of IPA's membership.
Ecommerce enhancements included implementing a new shopping cart that transitioned away from PayPal to the more robust and affordable Authorize.net. Ecommerce was also expanded beyond memberships and classifieds and now includes a dynamic system that allows IPA to create new payment pages to receive payment for any purpose they may have, including workshops and conventions. The most significant eCommerce enhancement included the implementation of a member renewal system that was intelligent enough to charge renewal fees on a sliding scale based on a variety of member criteria.
Member renewals includes more than just the ability to pay online. The GeekPAK system offers the first comprehensive view of the IPA membership. Our CRM system provides detailed views of all aspects of the IPA membership, including their membership history for each year they have been a member. Detailed reporting on members, renewal transactions and monthly financials rounds out the GeekPAK feature set.
GeekPAK also implemented it's eBlast and online marketing tools to facilitate renewals, reminders and promotion of workshops and conferences.
With the addition of these significant features we also added a slew of items to the IPA web interface as it was modernized to current web standards like responsive design and tagging.
GeekPAK is excited to see IPA take the next big step and we look forward to continuing our work together.
Illinois Psychological Association Website Features
+ annual member renewals
+ individual member pages
+ psychologist finder / referral search tool
+ financials reporting
+ responsive interface design