Sal Albanese 2013 Home PageTemplates say you don’t even care about you. A little polish goes a long way.
Making Every Donation CountMore than just money, geekPAK captures it all. Donors and volunteers are part of the campaign the second they click “go”
Change Starts WIth YouNo importing and exporting among multiple tools, GeekPAK does it all. And you can create your own forms on the fly!
Mobile or eMail, Any Device Will DoResponsive design, check. eBlasts, check. Integration matters and GeekPAK does it all.
RIch Content Gets SocialDon’t just post pages, post all the information they’ll need. And while you’re at it, share it with friends.

Sal Albanese for NYC Mayor 2013

Five Boroughs. One Future.

February 2013
New York | Brand, CMS, CRM, eCommerce, eBlast, SEO, Social Media

GeekPAK was designed to help you compete with the biggest names in the space where you compete at a fraction of the cost. Whether you are a startup or a candidate for the mayor of New York City, GeekPAK will help you hit the ground running.

Sal Albanese has a long history serving New York City as a school teacher, a City Councilman and in the private sector. Sal has always been a progressive leader who isn't afraid to present big ideas to big problems. He needed a brand and a website that would match his vision for New York City.

GeekPAK started by developing a logo and brand that captured Sal's vision while pointing to the greatness of the city Sal Albanese seeks to lead.

GeekPAK is more than a technical platform, we believe deeply in brand integrity. Our integrated suite of tools was developed not just because it makes technical sense, but also because it helps to preserve your brand across a variety of touch points. In the case of the Sal Albanese campaign, brand and technology met in a comprehensive web system that managed everything from ecommerce for campaign donations, to volunteer management, to eblasts and social media.

A point of differentiation of the GeekPAK CMS isn't just the suite of features and their integration in one tool, but the attention to detail given to the work. At GeekPAK you don't get a template, you get professionals. GeekPAK developed a web interface that was distinctly Sal Albanese. Unlike other platforms and candidates who in many cases use the very same templates, GeekPAK custom designed the Sal 2013 web interface. Custom interface elements and custom code were implemented in a mobile friendly, responsive web interface that helps Sal Albanese deliver his message and plan for the future of New York City.

The GeekPAK platform was also used for Search Engine Optimization (SEO) management and helped Sal to quickly climb up Google's search results ranks. Social media and YouTube integration helped to round out the website feature set.

Campaign outreach and ongoing fundraising were supported via the GeekPAK Customer Relationship Management and eBlast tools.

We're proud to be part of the 2013 New York City Mayoral race and we are pleased to have had the opportunity to work with a great campaign and a great person like Sal Albanese.

Sal Albanese Website Features:

+ eCommerce and Donation Management

+ Mailing List and eBlast Management

+ Search Engine Optimization (SEO) Tools

+ Social Media and YouTube integration

+ Volunteer Management Tools

+ Mobile friendly responsive design targeted at iPhone, iPad and Android devices

+ Logo and Brand
CMS Content Management Systems provide a structured, database driven suite of tools for managing your website. At GeekPAK our CMS can help you manage your website and your business.
CRM Customer Relationship Management involves managing relationships with current, former and prospective customers. The web is one of your primary contact points with your customers. Shouldn’t your website be a part of your CRM strategy? At GeekPAK we think it should, which is why we built our CMS from the ground up to do just that.
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