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GeekPAK’s founders have been building web solutions since the early 1990s. Here you will find their professional experience brought to bear on the various technology issues of the day.
Google Google AnalyticsFrom Bad To Much Much WorseWhen we last wrote about Google Analytics we noted that the web analytics package only captured a small percentage of your actual traffic, the metrics for top pages, referrers, entry pages, exit pages and pretty much everything was completely wrong.Read More
We designed our technology specifically A Hammer Is Not A HouseWhy CMS Platform Isn’t What You Think It IsPotential clients come to us demanding we use technology X. They have had 3 failed attempts using technology X. The design they have, oh, I’m sorry, the template they are using is poorly designed and even more poorly implemented. The most recent “developer” is anxious to get them on to the next developer because they are tired or incapable of making technology X do whatever it is the client is asking.

It’s times like these that I want to ask them, “do you think a hammer is the same thing as a house?”

Read More
CMS, CRM, Social CRM...You keep using that word. I do not think it means what you think it meansAt GeekPAK we believe that CMS means: Content Management System. Customer Management System. Communication Management System.

Not 10,000 modules, no spiderweb of plugins, no multiple redundant disorganized, unintegrated systems.

Just managing content simply. Or is that Content Management Simply.
Read More
Search Engine Optimzation (SEO) Technology Doesn’t Solve Problems, Experts DoDoes a CMS help your SEO? - Mike Moran’s Article, Our ResponseIn a recent article Mike Moran at Search Engine Guide asks the question “Does a CMS help your SEO?” Of course, our answer and his is yes, it CAN help if it is done right. Read More
Tooting Our Own Horn...Your Brand, Social CMS, Social CRM and Why Integration Matters.Being a web development company with a specialty in brand development, I guess it’s kind of funny that we don’t spend a lot of time tooting our own horn. Maybe it’s a sense of humility, maybe it’s because we think that people will “get it” when they see it. For whatever reason it just hit me that I should make a quick post that for once illustrates one great example of why the GeekPAK CMS makes so much sense and is such a powerful strategic tool.Read More
Losing Yourself In The Clouds RevisitedIf You Missed The First Article Recent Events Beg Your AttentionIn the last few days several events and articles have served to reinforce our concerns with cloud computing. The biggest event being Yahoo’s cancellation of the cloud bookmark site Delicious. If you haven’t read the last article we posted on cloud computing, in a nutshell we advised to do so cautiously, to consider who controls your data, consider the impact on your brand and be sure to have a backup plan. Read More
Flock ChromeWorth the Wait, Definitely the Most Social Way to BrowseAs we noted on facebook and twitter, the Mac version of the new Flock web browser came out this week. This new version transitions from mozilla underpinnings to use the new faster more modern webkit / chrome foundation.

In short, after two days of solid use all we can say is that the new Flock has all of the same great features as before, however the new Flock is significantly faster to load, faster to use and in spite of being an early release, seems more stable
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Facebook Build Your Business On A Foundation, Not A FadOpen Standards vs. Proprietary Buzzword TechnologiesWe read an article today on the bickering and squabbling between Facebook and Google over who controls your data. This reminded us of an issue we’ve been meaning to raise for quite a while, standards vs. buzzwords.Read More
Google Google Analytics: A Bit Of A MisnomerYou Get What You Pay ForIf you’ve ever looked at your Google Analytics data and felt like something was a little wrong, you’ve never been more right. We took a look at Google Analytics data and compared it to two server based statistics packages and found Google’s numbers to be almost entirely inaccurate.Read More
WordPress WordPress EconomicsFor Professionals, A Penny Wise and A Pound FoolishIf you have very basic needs and you don't need anything special, WordPress is a great value. However, if you are a professional or if you are a business and you need to produce a professional website, then you are less likely to get away with the $0 WordPress price tag.Read More
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