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Zorching The Bridge
October 31, 2003
GeekPAK was retained by The Bridge Group to create a new name, identity and marketing tools for the promotional products business. The Bridge Group developed an innovative business model and unique partnerships with manufacturers that eliminates redundancy and streamlines sourcing. GeekPAK transformed The Bridge Group into ZORCH, which means to travel with velocity approaching light speed; energy; drive or ability; good karma; and to propel something quickly.
GeekPAK is currently assisting ZORCH in launching their new identity, design the full stationery set, marketing brochures, website and online store.